matcha
Promising new green tea markets offset maturing ones
Although consumption in China and Japan has declined over the past few years, it has been offset by consumption growth in new markets such as Africa, India, Europe and North America. By Eugene Gerden
Aiya Matcha unveils its Sugar Free Sweetened Matcha To Go
Aiya America (Aiya Matcha) launches sugar-free matcha to go sweetened with stevia.
Discover Matchado – blending energy, wellness, and culinary delight
Matchado is an organic unsweetened matcha sourced from the Yame region of Japan.
Can specialty tea elevate teatime?
For National Tea Day in the UK, The Tea Group hosted a specialty tea event to showcase the experience and occasion that can be made of specialty tea.
PerfectTed matcha energy drink launches in Tesco
The first UK-based energy drink to win a Great Taste Award, PerfectTed Matcha Energy Drinks are available in three flavour combinations.
The complicated task of categorising ‘specialty’ tea
In a highly complex market, the Western specialty tea stakeholders are striving to achieve a unified operational framework for ‘specialty’ tea – a high added value segment – to ensure a level playing field for the global value chain.
Cuzen launches new starter kit for matcha lovers
The new Holiday Matcha Maker Starter Kit includes the Cuzen Matcha Maker, three varieties of matcha leaves and the option to add two handcrafted latte cups.
ITO EN and Taiyo International partner to bring matcha to North America
Green tea industry powerhouse ITO EN has chosen to partner with another respected global green tea leader, Taiyo International, to supply high-quality matcha to the food, beverage & supplement industries in North America.
ITO EN Launches plant-based energy drink matcha LOVE ENERGY +
The new functional beverage is powered by green tea catechin antioxidants, natural caffeine and L-Theanine.
Starbucks launches new Spring products, offers Oatly oatmilk across the US
Spring has arrived at Starbucks with the debut of its latest menu, which includes a new line of non-dairy iced shaken espresso and the US launch of Oatly oatmilk.
Dunkin’ announces new Matcha Latte
Dunkin’s Matcha Latte became a firm favourite when it was introduced for a limited time in 2019 and now the drink is being rolled out to Dunkin’ restaurants across the US from 26 February 2020.
The One With the Specialty Coffee
The Coffee Bean & Tea Leaf, a roaster and retailer of specialty coffee and tea, has partnered with Warner Bros. Consumer Products to celebrate the 25th anniversary of the television series Friends.
Caribou Coffee launches new summer cold drinks
Caribou Coffee has created several new drinks for the summer months including nitro, cold press and bubble tea.
Farmer Brothers continues winning streak at Global Tea Championship
Farmer Brothers has earned top honors in The Global Tea Championship for its Single-Serve Hot Tea for the third year in a row.