Partners Coffee unveils new packaging across all product lines
Image: Partners Coffee
Brooklyn-based coffee roaster, Partners Coffee, has launched its first packaging update since its rebrand from Toby’s Estate in 2019, featuring cream coloured bags with gold foil printing. First glimpsed with its inaugural summer blend, Block Party, the new packaging is now also available across Partners’ single origin coffees.
All of Partners’ rotating roster of Single Origin coffees are now packaged in the new cream bags. Partners’ Single Origin programme highlights the brand’s farm relationships and sustainable sourcing efforts. Maintaining strong relationships at origin allows Partners to offer blends with a consistent flavour profile year over year, while celebrating the growing and processing efforts of the brand’s producing and importing partners. Rotating Single Origins – featuring farm relationships from Colombia, Burundi, Brazil and more – are some of the brand’s bestsellers, while El Ramo (Partners’ mainstay Single Origin from Colombia) is Partners’ fourth best selling product overall.
The new packaging was first debuted on the company’s seasonal Block Party blend, which includes notes of strawberry, blueberry, and watermelon and can be served hot or cold. To celebrate Pride, Partners is donating USD $1 for every Block Party bag sold during the month of June to The Center, a West Village-based organisation offering a spectrum of programmes for New York City’s LGBTQ+ community.
Block Party is now also available as an Instant Coffee. With notes of orange, cranberry and honey, the instant coffee sachets can be made hot or cold and are ideal on-the-go.
Partners ships nationwide, is available on Amazon, Skimlinks + ShareASale, and at one of the brand’s five NYC cafes.
