Bar Louie partners with illycaffè for new coffee & tea programme
Credit: Bar Louie
Bar Louie is taking its beverage programme to the next level by partnering with illy Caffè. The initiative will introduce more robust, elevated coffee and tea selections to the menu across all of the brand’s locations by the end of 2024.
The coffee rollout – which has already begun at Bar Louie’s corporate locations – includes state-of-the-art espresso machines alongside illy’s high-quality and sustainability sourced Arabic beans that, when combined, will offer guests top-tier caffeinated beverage choices for brunch, lunch, dinner or even late-night pick-me-ups.
Available now at select locations, Bar Louie guests can enjoy fresh espresso, tropical teas, lattes and a handful of other non-alcoholic caffeinated offerings from the illy Caffè umbrella of products. Additionally, Bar Louie is enhancing its popular signature coffee beverages, such as the ‘Mean Bean Espresso Martini,’ to incorporate the fresher, better-tasting illy ingredients.
“As only one of a handful of national bar chains to embark on a systemwide investment in their coffee and tea program, we believe this initiative represents untapped potential in both guest satisfaction and revenue streams,” said Ian Welby, vice president of beverage and execution for Bar Louie, based in Dallas, Texas. “Apart from the R&D possibilities this opens up across the menu, we also feel this investment is an opportunity to provide our best-in-class bartenders with the flexibility to get even more creative with all aspects of our beverage programme. Spiked coffee shots, anyone?!”
For more information about Bar Louie and to view the full menu, visit barlouie.com.
