North America

 

Buds to bolster the demand for flavoured tea 

Sales of flavoured teas – both Camellia sinensis and botanical/herbal-based – are booming as the variety of offerings seems endless, which caters to consumers ever-changing palates. Couple that with the numerous functional, health, medical benefits, and the result is a category with continued strong global growth potential. By Divakar Kolhe 

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Tea & Coffee Trade Journal