eteaket receives award for its sustainable packaging
Image: eteaket
eteaket, the Edinburgh based speciality tea company, achieved success at the Pentawards Gala, held in London 10 November. The company’s innovative retail cartons, designed with a keen focus on sustainability, earned it the Silver award in the Sustainable Design Category.
The Pentawards, founded in 2007, has been a beacon of global excellence in packaging design, with its annual competition attracting over 30,000 entries from 95 countries over the past 16 years. eteaket’s recognition on this stage underscores its commitment to pushing the boundaries of sustainable packaging, the company says.
eteaket’s Retail Carton Sustainable Credentials
At the heart of eteaket’s success is its sustainability-focused novel construction design, which significantly reduces the use of production materials. The design allows for the creation of only six full cartons, compared to the 52+ that would have been required using traditional methods, resulting in an estimated saving of 75 square meters of aluminium in production.
The innovative box design enables sleeves to slide and lock securely in place, facilitating small manufacturing runs and eliminating overstock. This not only ensures a positive reduction in manufacturing materials but also delivers a fully finished, consistent, and professionally presented product with sustainability at its core. The award winning cartons mean they can create bespoke tea blends & retail artwork for companies including Scottish Ballet, Aberfeldy Whisky Distillery and Social Bite.
eteaket’s commitment to environmental responsibility is further evident in the materials used for the carton. Crafted with FSC certified card stock, the carton is fully recyclable, and the inner packet holding the tea is made from a biofilm called Natureflex, which is home compostable.
To reinforce their dedication to minimising environmental impact, both the packaging manufacture – J Thompson Printers, as well as the warehouse are located in Scotland, where the tea is hand packed, localising production.