Euromonitor International
Global drinks trends in 2020
A recent Euromonitor International webinar discussed global drinks trends amid Covid-19, particularly the collapse of on trade, both alcoholic and non-alcoholic, and new ways to reach consumers in the home. The webinar focused on three key trends: the collapse of on trade, home as an entertainment hub and premiumisation reimagined.
Revising global consumer trends for 2020 amid Covid-19
According to Euromonitor International, Covid-19 will impact all top ten of its global consumer trends this year, and recently held a webinar to discuss how Covid-19 is affecting these trends.
Is Dalgona coffee just a quarantine craze?
With stay-at-home directives still in place in many cities around the world, new trends are starting to emerge as stir-crazy people are finding inventive ways to pass the time and amuse themselves. One of these trends is making Dalgona coffee.
Drinking mindfully with coffee and tea
There has been a noticeable push into alcoholic drinks on the part of coffee and tea in recent years as some spirits companies are looking to better position their portfolios to align with the mindful drinking trend, while others are using coffee and tea to create interesting new flavour combinations. However, learning from the spirits industry does not necessarily have to mean making alcoholic products.
A different approach to map growth opportunities in South America
Euromonitor International proposes a growth decomposition model to help stakeholders more accurately map coffee market changes in regions such as South America. By Angelica Salado
Time for a new wellness conversation
Promoting tea as a healthy beverage is still a strong message, but the wellness conversation needs to evolve to further present opportunities for growth. By Anne-Marie Hardie
The great debate: black tea vs green tea
Black tea and green tea are the leading teas consumed around the world. Green tea has an advantage over black tea for its “perceived” health benefits, while black tea has the familiarity and versatility advantage. How can both teas aim to attract more consumers? By Anne-Marie Hardie